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As Memorial Day approaches, dermatologists urge Americans to #PracticeSafeSun to reduce their risk of skin cancer

Memorial Day — long considered the unofficial start of summer in the U.S. —  is quickly approaching, and dermatologists from the American Academy of Dermatology are urging Americans to practice safe sun as they head outdoors, especially as shelter-in-place measures related to COVID-19 begin to lift. Skin cancer is the most common cancer in the U.S., affecting one in five Americans in their lifetime, yet new data from the AAD shows that many Americans aren’t protecting themselves from the sun’s harmful ultraviolet (UV) rays.

Image/AAD

According to a recent AAD survey, most Americans say they have gotten a sunburn and admit it has impacted their day-to-day life. Of those who have been sunburned, 60% said their sunburns made their clothes uncomfortable; 43% said they couldn’t sleep; and 21% said they were embarrassed about their sunburns.

Although most skin cancers can be prevented, it is estimated that everyday approximately 9,500 people in the U.S. are diagnosed with skin cancer, and nearly 20 Americans die from melanoma — the deadliest form of skin cancer. Throughout Skin Cancer Awareness Month in May, the AAD is encouraging Americans to #PracticeSafeSun to reduce their risk of skin cancer.

“Sunburns are highly preventable, but each year, one in three U.S. adults gets sunburned 1,” says board-certified dermatologist Bruce H. Thiers, MD, FAAD, president of the AAD. “As dermatologists, we know that unprotected exposure to the sun’s harmful UV rays is a major risk factor for skin cancer. It only takes a few simple steps to protect yourself from the sun, and it can reduce your risk of getting sunburns, skin cancer, and premature skin aging, such as wrinkles and age spots.”

Dr. Thiers recommends that everyone protect themselves from UV rays by:

When it comes to sunscreen, board-certified dermatologist Henry W. Lim, MD, FAAD, acknowledges that recent news about sunscreen has many patients confused about the best approach for sun protection and has some even questioning whether they should be using sunscreen at all. However, he emphasizes that scientific evidence supports the benefits of sunscreen to prevent sunburn and reduce the risk of skin cancer. 

“Sunscreen — along with seeking shade and wearing protective clothing — plays a key role in protecting the skin from UV rays,” says Dr. Lim. “Research suggests that daily use of sunscreen reduces the risk of melanoma.”

Dr. Lim says that sunscreen should be applied 15 minutes before going outdoors and reapplied every two hours or after swimming or sweating. Even on cloudy days, he says, up to 80% of UV rays can penetrate the skin, making it important to apply sunscreen on all areas not covered by clothing whenever spending time outdoors. In addition, sunscreens expire after three years, so consumers should throw out their sunscreen if it’s expired or if they’re unsure how long they’ve had it.


When selecting a sunscreen, Dr. Lim says it helps to familiarize yourself with the two types of sunscreens available — chemical and physical. Both protect you from the sun, he notes, but in different ways:

For children and those with sensitive skin, Dr. Lim recommends choosing a physical sunscreen. For individuals with darker skin tones, tinted sunscreen products that can blend with the natural skin color should be considered.

“Just like brushing your teeth and washing your face, sun protection should be an important part of your daily routine,” says Dr. Thiers. “Practice safe sun whenever you go outdoors and talk to a board-certified dermatologist if you have questions about how to protect your skin and prevent skin cancer.”

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